CPF is advancing its ‘Kitchen of the World’ vision through an integrated feed-farm-food sustainability model, covering animal feed production and farming to food processing and distribution, powered by technology and innovation.
At Sustainability Expo 2025 (SX2025), ASEAN’s largest sustainability fair, visitors are welcomed by a polar bear installation stranded on melting ice. More than an attention-grabbing centrepiece, it symbolises the urgency of climate change-framing Charoen Pokphand Foods (CPF) as a company taking meaningful steps towards a more sustainable, future-ready food system.
Future Forward with AgriTech CPF is increasingly adopting AgriTech as a driver of process. Leveraging AI, IoT, and smart farming and smart factory systems, the company aims to enhance animal welfare, optimise resource use, and reduce emissions. These technologies are further strengthened by blockchain-based traceability, enabling verification throughout the feed-farm-food journey, from raw materials to the final product.
SX2025: From Polar Bears to Plate
The Feed-Farm-Food Sustainability Showcase at SX2025 brings this vision to life. Visitors explore four immersive zones-from a mock-up supermarket teaching eco-friendly shopping and waste sorting, to an interactive dining experience where chefs, researchers, and farmers reveal the sustainable journey behind every dish. The polar bear and cracking glaciers symbolise the environmental stakes, while the experience demonstrates how technology and innovation translate into tangible actions for a more sustainable future.
Investing in a Science-Based, Net Zero Future
CPF aims to achieve Net Zero emissions by 2050, becoming the first global food producer to have both short- and long-term targets approved by the Science Based Targets initiative (SBTi). Sustainability is embedded across its value chain, covering deforestation-free sourcing, renewable energy, smart logistics, zero-waste production, and sustainable packaging. Today, 34% of energy used in its Thailand operations comes from renewables, including solar, biomass, and biogas. Notably, its RE100-certified egg farm in Chanthaburi runs entirely on solar and biomass energy, converting chicken manure into clean power under its ‘waste-to-value’ model.
Empowering Partners and SMEs
CPF’s ‘Partner to Grow’ program extends low-carbon solutions to more than 225 SMEs in its supply chain. The initiative has reduced emissions by over 400,000 kilograms of CO2 annually-equivalent to planting 31,000 trees-while also cutting operating costs. Partnerships with Chulalongkorn University, Thailand Greenhouse Gas Management Organisation, and the Office of SMEs Promotion further enable smaller enterprises to access carbon certification and green financing.
The Bigger Picture
‘For CPF, being the ‘Kitchen of the World’ is not about producing more food, but producing food that is safe, nutritious, and sustainable-powered by innovation,’ said Prasit Boondoungprasert, CPF Chief Executive Officer. ‘Sustainovation is how we ensure that every bite supports not just today’s needs, but tomorrow’s future.’
From AI-powered farms and blockchain traceability to SME partnerships and renewable energy, CPF’s showcase at SX2025 highlights how sustainability and innovation can move together. For visitors, the journey ends at a dining table telling the story of food from farm to fork. For CPF, it is the beginning of a longer path toward a future where every bite nourishes both people and the planet.