Leading automotive firm Toyota Motor Philippines Corp. (TMP) is expanding its vehicle offering with the introduction of the all-new ATIV subcompact sedan this month.
In a statement, TMP said the ATIV to be launched on Oct. 24, will have a hybrid electric vehicle (HEV) variant, the company’s lowest priced electrified model.
The ATIV is designed to meet the evolving needs of Filipino consumers, particularly professionals and young families looking to make their first or additional vehicle purchase.
‘The all-new Toyota ATIV is another statement of Toyota’s continued mission to bring electrified mobility within reach of more Filipinos,’ Elijah Sue Marcial, first vice president for vehicle sales operations at TMP said.
‘We know choosing your first car and an electrified model at that, can be a bold decision, so the ATIV makes it simple and easy by delivering modern HEV features, while providing peace of mind with reliability, safety, ease of ownership and joy of use,’ she said further.
Available in both hybrid and gasoline options, the ATIV features fuel economy, ease of maneuverability, modern safety and intelligent technology.
It is equipped with safety features such as pre-collision system, automatic high beam, lane tracing assist and lane departure alert.
In addition, all ATIV models include multiple airbags, anti-lock brake system with brake assist, vehicle stability control, blind spot monitor and ISOFIX child restraint systems.
The ATIV HEV variant is priced at P1.198 million, while the same variant in the attitude black mica color is available at a higher P1.208 million.
Meanwhile, the ATIV 1.5 G CVT variant is priced at P1.069 million. The Ativ 1.3 E CVT is available at P980,000, while the 1.3 E M/T variant costs P916,000.
Customers can see the ATIV up close during the launch to be held from Oct. 24 to 26, at the BGC Amphitheater in Taguig City.
Customers can also visit Toyota’s dealerships to learn more and be among the first to get the new ATIV.