Toyota Motor Philippines introduces the All-New Toyota Ativ

LEADING mobility company Toyota Motor Philippines (TMP) has introduced the All-New Toyota ATIV, its latest offering in the subcompact sedan category. This latest subcompact sedan line includes TMP’s most affordable electrified model to date.

TMP complements the brand’s long-time player in the segment – the Toyota Vios. According to the company, the All-New Toyota Ativ is positioned to provide an ‘elevATIVe’ passenger car experience, especially with the inclusion of a Hybrid Electric Vehicle (HEV) variant, TMP’s lowest priced electrified model to date.

TMP further claims that the All-New ATIV is designed to meet the evolving needs of Filipinos, catering to practical professionals and young families seeking their first or additional vehicle. The ATIV delivers elevated comfort, modern technology, and everyday practicality, reinforced with Toyota’s signature quality, durability, and reliability. The All-New Toyota ATIV is packed with features that truly matter for daily drivers: fuel efficiency, ease of maneuverability, modern safety features, and intelligent technology.

‘The All-New Toyota ATIV is another statement of Toyota’s continued mission to bring electrified mobility within reach of more Filipinos,’ shared Elijah Sue Marcial, Toyota Motor Philippines’ first vice president for Vehicle Sales Operations. ‘We know choosing your first car, and an electrified model at that, can be a bold decision, so the ATIV makes it simple and easy by delivering modern HEV features, while providing peace of mind with reliability, safety, ease of ownership, and joy of use,’ she added.

Now comes the HEV powertrain

The new Toyota ATIV lineup features both hybrid and gasoline engine options. Leading the pack is the top-spec 1.5-liter HEV CVT variant, equipped with a four-cylinder, in-line hybrid electric engine, delivering a combined system output of 109 hp. Available drive modes are Eco, Normal, Power, and EV.

On the other hand, the non-HEV G and E variants are equipped with 1.5-liter and 1.3-liter gasoline engines, producing 104 hp/138 Nm of torque and 97 hp/122 Nm of torque, respectively. Both variants are available with either CVT or manual transmission options.

Latest sedan looks with modern cabin features

Exterior-wise, the Ativ features the latest Toyota sedan fascia look, particularly the Camry-like pronounced grill and sleek LED headlamps. It complements the vehicle’s bold fastback silhouette design. Other exterior elements are rear sequential turn signals (HEV variant), exclusive design 16-inch alloys with 195/60 R16 series tires (HEV), 17-inch alloys with 205/50 R17 tires (G CVT), and 16-inch alloys with 195/60 R16 (E CVT/MT). The newest five-seater subcompact sedan measures 4,425 mm in length, 1,740 mm in width, and 1,480 mm in height, with a 2,620 mm wheelbase.

Inside, the cabin boasts elevated touches, including leather seats (HEV) / Fabric Seats (G CVT, E CVT, and E M/T). The vehicle features a seven-inch digital multi-information display, as well as a 10.1-inch Display Audio system with wireless Apple CarPlay and Android Auto (available on the HEV variant). Other cabin features include an electronic parking brake with brake hold (HEV variant), push-start, smart entry, wireless charger (HEV variant), and a camera with a panoramic view monitor (HEV and G CVT Variants).

Safety features

With Toyota Safety Sense (TSS), the Toyota ATIV offers a range of safety features, including the Pre-Collision System, Automatic High Beam, Lane Tracing Assist, Lane Departure Alert, and Adaptive Cruise Control (available on the HEV variant only). All models include multiple airbags, ABS with Brake Assist, Vehicle Stability Control, Blind Spot Monitor, and ISOFIX child restraint systems.

Pricing and color

The All-new ATIV 1.5 HEV CVT variant retails at P1,198 million and is available in Gray Metallic, Attitude Black Mica (plus a P10,000 premium), Scarlet SE (plus a P10,000 premium), Attitude Black Mica (plus a P10,000 premium), and Platinum White Pearl (plus a P10,000 premium).

Meanwhile, the All-new ATIV 1.5 G CVT variant is priced at P1.069 million, available in Gray Metallic, Scarlet SE (with a P15,000 premium), and Platinum White Pearl (with a P15,000 premium) color options. The All-new ATIV 1.3 E CVT retails at P980,000 with Gray Metallic, Scarlet SE (plus P15,000 premium), and Metal Stream Metallic color options. The base ATIV 1.3 E M/T is priced at P916,000 with Gray Metallic, Scarlet SE (plus P15,000 premium), and Metal Stream Metallic color options.

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