Globe Telecom Inc. subscribers can now tap multiple premium artificial intelligence (AI) models through a single application after the Ayala-led telco partnered with Indian startup AI Fiesta, which said the Philippines’s price-sensitive but digitally curious market mirrors the conditions that fueled its growth at home.
Under the partnership, Globe is offering exclusive access packs to AI Fiesta, an application that bundles more than five leading AI models-including ChatGPT, Claude, Gemini, Grok, and DeepSeek-into one platform.
The tie-up allows users to run a single prompt across different models simultaneously, compare their outputs, and identify which systems work best for writing, research, creative work, and other tasks without paying for multiple subscriptions.
AI Fiesta CEO and co-founder Mohammad Hasan said the company is betting on Filipino consumers, the same segment that drove its momentum in India.
‘It is consumer-it is our strength in India as well. We continue to see the same momentum in the Philippines because we see a similar mindset. Both countries are price sensitive,’ Hasan said in a press briefing. ‘Our key is to make AI accessible and to increase adoption. Once we start that, leveling up is not a problem.’
Hasan said the application was built to simplify an increasingly crowded AI landscape, letting users ‘compare responses, discover which models best suit different tasks, and make AI more useful for learning, work, creativity, and everyday productivity.’ Globe Chief Marketing Officer KD Dizon said the exclusive offers respond to shifting consumer behavior, particularly among Gen Z and Millennial users who have begun folding AI tools into their personal and professional routines, even as many Filipinos remain wary over misinformation, security, and job displacement.
‘AI is becoming part of everyday life, especially for Filipinos looking for smarter and more efficient ways to manage work, studies, passion projects, and personal responsibilities,’ Dizon said.
The Globe-exclusive packages use a token-based system, with tokens serving as the platform’s currency for generating AI responses depending on prompt complexity-a structure the telco said gives users greater control over spending.
AI Fiesta carries specialized features, such as Image Studio for design and visualization, Super Fiesta Mode for intelligent model matching, and tools for deep research and real-time web retrieval.
Dizon said the partnership forms part of Globe’s broader ambition to build an AI ecosystem spanning productivity, creativity, financial empowerment, and entertainment, positioning the telco as more than a connectivity provider.
‘As AI evolves, access and education become equally important,’ she said. ‘Globe’s role goes beyond connectivity; we want to be a trusted partner in helping Filipinos navigate and benefit from emerging technologies responsibly.’