InsureMe Insurance Brokers marks 10 years of ‘Insurance Made Easy’

InsureMe Insurance Brokers PLC recently celebrated its 10th anniversary with ‘The Decade Celebration’ at Cinnamon Grand Colombo, bringing together its Board of Directors, management team, employees, clients, partners and well-wishers to mark a journey shaped by innovation, trust and growth.

The milestone reflected not only ten years of business progress but also InsureMe’s continued commitment to making insurance more accessible, transparent and convenient for people and businesses across Sri Lanka.

Established in 2016 as a technology-driven insurance start-up, InsureMe has grown into one of Sri Lanka’s leading insurance brokers, serving both individual customers and corporate clients through a wide range of personal and business insurance solutions. Through its strong network of leading insurer partners, the company has continued to provide customers with trusted advisory support, competitive insurance options and greater convenience through its digital platform, InsureMe.lk, where customers can compare insurance solutions, purchase policies and manage their insurance needs online.

At the heart of InsureMe’s journey is its customer promise: ‘Insurance Made Easy.’ From the outset, the company sought to simplify a process that many customers found complex and time-consuming. By enabling customers to compare quotations from multiple insurers on a single platform, with expert guidance, InsureMe provides a more transparent experience and helps customers make informed decisions with confidence.

The year 2025 marked two major milestones in InsureMe’s growth journey. The company became a publicly listed entity on the Colombo Stock Exchange, further strengthening its commitment to corporate governance, transparency and sustainable growth. It also secured a Reinsurance Broking Licence from the Insurance Regulatory Commission of Sri Lanka, expanding its ability to deliver more comprehensive risk solutions for insurers, corporate clients and business partners.

Reflecting on the company’s journey, CEO and Executive Director Vipula Dharmapala said: ‘When my co-founders and I started InsureMe, we saw an opportunity to bridge a gap in the market by making insurance simpler and more accessible for everyone. That vision remains unchanged today. We will continue to innovate, strengthen our partnerships and expand our solutions to create greater value for our customers, partners and the insurance industry.’

As InsureMe expanded its corporate business, the company identified key challenges faced by organisations and employees in areas such as medical bill submissions, reimbursements and claims management. To address these needs, InsureMe strengthened its digital capabilities through its technology arm, DIGIS, introducing InsurTech platforms such as DIGIEYE for motor claims automation, DIGIMED for corporate medical claims management and DIGIEX for expense management. Together, these solutions reflect InsureMe’s commitment to combining insurance expertise with technology to create simpler, faster and more efficient experiences for customers, corporate clients and industry partners.

As InsureMe celebrates a decade of progress, the company looks ahead with renewed confidence and ambition. Built on innovation, strengthened by trusted partnerships and guided by a customer-first approach, InsureMe remains committed to shaping the future of Sri Lanka’s insurance industry while expanding its digital solutions to support international insurers, brokers, loss adjusters and related businesses. With a growing focus on both local and overseas markets, InsureMe continues to deliver on its promise of ‘Insurance Made Easy.’

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