Edo Reps member, Ise-Idehen dies

Jude Ise-Idehen, member representing Egor/Ikpoba Okha Federal Constituency of Edo State in the House of Representatives died in early hours of Friday. Benjamin Kalu, spokesperson and chairman of the House Committee on Media and Public Affairs confirmed the death. Ise-Idehen, a 52-year-old and member of the Peoples Democratic Party (PDP)…

Blossom, A short story

Whenever something falls …it breaks. I fell in love and I got broken. I’m never going to fall in love again. I was used to waking up to messages from my girlfriend. One morning her message dropped in my phone and it read, “Sorry but our relationship is over”. I…

Integrated Marketing as Key to Brand Excellence

Today, many companies find themselves in an incredibly complex environment. Traditional marketing models have broken down, fragmentation is rampant, and the fight for relevance depends on adopting a model equal to the challenges ahead. As marketers face mounting revenue pressure, a dizzying diversity of customers, markets, channels, and products, decreasing…