The PBA officially approved Pureblends Corporation’s purchase of the NorthPort franchise, with the team to be known as the Titan Ultra Giant Risers.
Official schedules and rosters for the upcoming 50th season revealed the new team’s official name, which had been an open secret for weeks even when the sale was still pending league approval.
Other details of the deal have yet to be revealed as of posting time, as the league was holding a press conference for the upcoming season at Shangri-La The Fort in Bonifacio Global City.
In attendance during the presscon is Titan Ultra’s team governor Emilio Tiu.
Pureblends reportedly purchased NorthPort’s lock, stock and barrel for P90 million but the PBA had to undergo a stringent review of the sale.
Despite that, Pureblends officials led by owner Bryann Calantoc were already dealing with the team’s affairs despite still being known as NorthPort during the Rookie Draft and tune-up games.
But the team had to wear white shirts instead of playing jerseys during last week’s Media Day.
Calvin Abueva, however, created buzz on social media last Monday by showing the team’s jersey with the logo of Titan Maxx, a dietary supplement. The team, though, opted to go with the name Titan Ultra.