Siam Paragon, the global destination long recognised as the number one ‘Top of Mind’ choice among Thai customers and international visitors, together with ICONSIAM, the world-class landmark on the Chao Phraya River, continue to create experiences beyond expectations. Driven by the strategy of Customer-Centric Experience, both destinations are committed to delivering superior service and ‘Meaningful Moments’ for their valued customers.
Most recently, the two destinations organised the exclusive event ‘Moonlight Dinner Cruise: A Mid-Autumn Celebration’, extending invitations to ONESIAM Black members for a special evening on the Chao Phraya River. The elevated dining experience was co-created with Okura Cruise, specially designed to present a memorable, one-night-only culinary journey. The event was graced by Saruntorn Asaves, Executive Vice President – Customer Centricity and Relationship Management, Siam Piwat Co., Ltd., and Thanaporn Tantiyanon, Managing Director of ONESIAM Shopping Center Business Group, who warmly welcomed ONESIAM Black members including Varunya Chatphiriyaphan, Grit Supadechoochai, Supatra Yoovidhya, Nipa Cholsaipan, Nam Cholsaipan, Chanya Sawangchit and Dao Sathienthirakul.
Commencing at ICONSIAM Pier, the evening began with a delicate welcome drink on the deck as 25 ONESIAM Black member couples admired 360-degree panoramic views and captured sunset photographs along the river’s most iconic landmarks. Guests then savoured the highlight of the evening-the Okura Cruise Seasonal Kaiseki, a premium Japanese haute cuisine experience co-created by Siam Paragon, ICONSIAM and Okura Cruise. Designed as a ‘First and Only’ menu, it combined refined flavours, textures, colours and presentation to reflect the beauty and philosophy of Japanese nature, crafted exclusively for this night.
To elevate the experience further, Siam Paragon and ICONSIAM collaborated with Boucheron, the world-renowned high jewellery Maison, to present an exclusive showcase of exquisite masterpieces on board. This intimate presentation offered ONESIAM Black members a rare opportunity to view Boucheron’s finest creations up close.
The evening culminated in a surprise performance by legendary artist J Jetrin Wattanasin, whose vibrant stage presence transformed the dinner cruise into an unforgettable celebration. His dynamic performance created moments of joy, excitement and exclusivity-embodying the promise of ‘Extraordinary and Money Can’t Buy Experiences’ that Siam Paragon and ICONSIAM are dedicated to curating for their most valued customers.
This event marked yet another ‘Meaningful Moment’ designed especially for ONESIAM Black members, reinforcing Siam Paragon and ICONSIAM’s commitment to delivering world-class, unforgettable experiences.