For anyone who has ever watched Physical: 100 and wondered what it would be like to train alongside the athletes (who honestly don’t look human), working out with Season 2 champion Amotti feels like a far-fetched dream. Turns out, it was just something I had not done ‘yet’ – until this past weekend.
Lululemon’s TRAINING GROUND made its Thailand debut over the weekend, transforming the 14th floor of EM Tower at EMSPHERE into a high-energy fitness hub where movement, community and personal growth took centre stage.
Following the successful first edition in Singapore, the two-day event marked its first stop in Bangkok. Split into zones of training, panel discussions and a retail experience, TRAINING GROUND combined sweat sessions with opportunities to explore the latest lululemon apparel.
Through the retail area, visitors were welcome to enjoy a complimentary photo booth and personalise newly purchased products through free on-site customisation.
At the event, lululemon also launched two new collections: a ‘Wunder Train’ line for women and ‘License to Train’ for men.
More than a fitness event, TRAINING GROUND was built around the campaign theme “Yet”, encouraging participants to view human potential as limitless. Whether it is running a first race, lifting a heavier weight or simply stepping into a workout class for the first time, the message was clear: every goal is achievable – you have just ‘yet’ to accomplish it.
The event invited guests to pursue those milestones together, reinforcing Lululemon’s belief that progress is stronger when driven by community.
Headlining the programme was fitness athlete and Lululemon ambassador Amotti, winner of Netflix’s Physical: 100 Season 2, alongside lululemon ambassador Nammon Tonggamnerd, as well as trainers Aoii, Jang, Kie, Mark Cleaver and Tripob Laoudom.
For Amotti, fitness has never been solely about physical performance. Speaking during a panel discussion, he said exercise should first and foremost be enjoyable, arguing that people are more likely to stay consistent when they genuinely love the process.
He believes discipline is built not through willpower alone, but by creating an environment that makes showing up easier. One example is his regular training group, where members motivate one another to stay accountable.
Amotti’s advice for anyone looking to build a lasting fitness habit is simple: establish a routine. Going to bed, waking up and exercising at consistent times each day removes much of the mental resistance that often prevents people from getting started.
Community, he added, is what makes fitness truly powerful. Regardless of nationality or background, people become united through shared effort. During a workout, differences fade as everyone experiences the same challenge, the same sweat and the same determination.
Beyond the workouts, proceeds from ticket sales were donated to the SATI Foundation, supporting programmes that improve the mental health, education and well-being of underserved children and young people across Thailand.